Bluekids is a clothing sub-brand for children of every age by Upim.
The main interest of Bluekids is the price x quality ratio and an easy approach to everyday needs of parents and their children. The quality of Bluekids clothing represents a synonyme for practicality and functionality, which is sold for low prices.
Bluekids design "active" clothing for children from 0 to 14 years of age, for every phase of their development. The collection consists of colorful high quality products with many licenced Disney, Warner Bros and other motives, which are loved by the children: Spiderman, Batman, Minnie & Mickey Mouse, Tom & Jerry, Superman, Lola Bunny, Hello Kitty, Violetta, Peppa Pig and more.